2010 MG Zero Concept - Front Angle Picture

MG Motor UK, a subsidiary of China’s largest automotive business SAIC, has revealed the MG ZERO concept car at the Beijing Automotive Show. Developed by MG Global Design team led by British MG Design, MG Zero concept demonstrates the design and engineering capabilities of SAIC by showcasing a number of innovative features.

2010 MG Zero Concept - Rear Side Picture

2010 MG Zero Concept - Interior Picture

With its size measuring around 4 meters in length, the MG ZERO concept features high-tech materials which are drawn from ultra high-performance sports equipment inspiration. Commenting on the exterior style, Design Director Tony Williams said “This concept shows a bold, individual soul. The bonnet is formed around the famous octagonal badge, the graphics flow into striking lamps and the large lower grille completes the confident, sporty character. The body-side has a strong shoulder, a dynamic scalloped feature in the doors and flared arches to give a wide stance and strong road presence. The feature lines have been designed to give a strong relationship to the wheel arch demonstrating the fun nature of the cars dynamics.”

The bold interior has clean and simple lines with high contrast flashes of accent color. It uses the latest technology touch screens to allow occupants to interact with the world around them and features a striking ‘floating console’ design around the driver. The highly innovative use of interior lighting features to create real emotion in the cabin. The bold red-colored illumination adds a touch of drama.